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No matter whether you are an analyst or business owner, you must have to choose the right analytics platform for your data or business. This guide elaborates on Matomo Analytics and Google Analytics, their features and metrics that are essential for tracking, analyzing and optimizing your website. Discover which tool aligns best with your needs in terms of d...

There are 5 common mistakes or errors that you must have to avoid while setting up your Matomo Instance. First, ignoring goal setting can hinder your ability to track essential metrics and achieve business objectives. Disregarding data privacy and compliance could expose you to legal risks and erode trust. Avoid skipping regular maintenance and updates, as t...

No matter whether you are an analyst or business owner, you must have to choose the right analytics platform for your data or business. This guide elaborates on Matomo Analytics and Google Analytics, their features and metrics that are essential for tracking, analyzing and optimizing your website. Discover which tool aligns best with your needs in terms of d...

There are 5 common mistakes or errors that you must have to avoid while setting up your Matomo Instance. First, ignoring goal setting can hinder your ability to track essential metrics and achieve business objectives. Disregarding data privacy and compliance could expose you to legal risks and erode trust. Avoid skipping regular maintenance and updates, as t...