White-label digital marketing services are digital marketing services that another company, the reseller or agency, rebrands to show as if they are providing them. White-label digital marketing services are beneficial for agencies, keeping in mind today's competitive landscape, where each agency is striving to offer a complete package of services so that their clients do not have to go elsewhere to take other crucial services. This business model of white-label services allows agencies to expand their services with cost-effective solutions.