Holiday Shopping Goes Social

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Published on 2023/12/18

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Already popular throughout Asia, the age of shopping via social channels has arrived in North America— and smart brands are taking advantage of it for the busy holiday season. The days of the Sears Catalog, that century-long staple of the holiday season, are long gone. The catalog ended in 1993, but its blueprint lives on. Convenient shop-from-home experiences with goods delivered right to your door is the heart of ecommerce, and nowhere is that more powerfully experienced than with social commerce. Als Read – Let’s talk about Navigating the OCEAN According to McKinsey, global sales from social media channels hit $37 billion in 2021, and by 2025 they’re predicted to reach $80 billion and account for rou...

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301, Los Angeles, USA
90056
Lake Los Angeles
California
United States
34.61249, -117.82812
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Mark10
Mark10
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