Grey label vs white label The Difference Between Is White Label: A white label product or service is created by one company but sold by another under their branding. The original provider remains hidden and the reselling company can customize and market the product as their own. This is common in software where companies rebrand and sell software developed by others.
Grey Label: Grey label is a term used to describe a product or service that falls between white label and traditional branding. In this case the reseller may have some flexibility to customize the product but it's not a full rebranding. Grey label products often have elements of the original provider's branding but can also incorporate some aspect...
Grey label vs white label The Difference Between Is White Label: A white label product or service is created by one company but sold by another under their branding. The original provider remains hidden and the reselling company can customize and market the product as their own. This is common in software where companies rebrand and sell software developed by others.
Grey Label: Grey label is a term used to describe a product or service that falls between white label and traditional branding. In this case the reseller may have some flexibility to customize the product but it's not a full rebranding. Grey label products often have elements of the original provider's branding but can also incorporate some aspects of the reseller's identity.
In Conclusion white label involves full rebranding while grey label falls somewhere in between allowing for limited customization while retaining some elements of the original branding.
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