The fitness industry has some major fundamental flaws. For years, it has been plagued by marketing companies that pedal quick fixes, fad diets and the newest weight loss
supplements. While these methods may result in rapid weight loss, statistics show that the majority of people who lose weight through these methods gain it back within a year. This is because these quick fixes fail to address the root cause of the problem and do not help people create long term sustainable solutions that actually fit into their lifestyles.