I’ve built my career at the intersection of marketing and high tech, working in industries that focus on using technology to improve people’s lives and work — like telecommunications, networking, data management, artificial intelligence, and now digital learning. So, it hasn’t been too big a leap for me to embrace all the ways that marketing has evolved in t...
Check out Martech Cube's most recent article to learn how to take proactive measures to lessen the effects of the Great Recession. Dive in to learn more!
How the Great Resignation is Impacting Businesses The Great Resignation is significantly reshaping the business landscape. Companies, particularly small businesses, are grappling with high turnover rates and challenges in acquiring new talent. These unprecedented shifts impact industries worldwide, with a record-breaking number of individuals leaving their j...
Data security in mobile engagement is a top concern. In an illuminating discussion with Alex Campbell from Vibes, learn how Vibes guarantees data protection, compliance, and personalized messaging.
1.Understanding the SME Landscape 2.The Role of AdTech in SMEs 3.Why SMEs Need CDPs 1.Understanding the SME Landscape To provide valuable insights to SMEs, we must first grasp their unique characteristics and challenges. SMEs, which stand for small and medium-sized enterprises, encompass a wide range of businesses, including retail stores, local service prov...
In an era where technology and digitalization are at the forefront of business operations, the C-suite, composed of top executives in an organization, must adapt and remain digitally literate. The ability to navigate the complexities of the digital landscape has become paramount in decision-making processes. This article explores how marketing education plat...
Can you tell us about your background and what led you to co-found Barometer? I am a cognitive scientist and machine learning engineer by training and my first love has always been the brain. Since childhood, I have been fascinated by our human brain, its capabilities, and its limitations, and this curiosity led me to start my career in computational neurobi...
Indeed, compliance serves as the bedrock for responsible growth, BaaS for fintech partnership and your insights have proven to be exceptionally valuable. In this episode of the MarTechCube Podcast, Alana Levine shares powerful insights on driving revenue growth and expanding business opportunities for the company. Tune in now!
Isabelle, congratulations on your new role as CEO of North America and global CMO at Brevo. Can you share a bit about your background in marketing and how it has prepared you for this position? Why global CMO I have a background in engineering, but have always maintained a strong customer-centric approach. This focus on customers led to my natural transitio...
Whether you be a well known businessman or a graduating teen or somewhere in between it has become a necessity to own a decent suit. Its popularity is attributed to its versatility of it working for many occasions even sometimes for casual events. It is the ultimate choice for a person who wants a refined appearance without much time to spare. The most basic...
